KAWAII MONSTER CAFE HARAJUKU (Harajuku, Tokyo)
“Colorful Rainbow Pasta” and “Colorful Poison Parfait Extreme” on the garish menu! The MONSTER GIRLS attract tourists as an embodiment of the cafe’s concept.
The Pop and Crazy World View of Harajuku KAWAII
Harajuku is a mecca for eccentrically dressed girls wearing gosloli and gaudy fashion. Of course, this is no modern akusho, but it is an important “asylum” that permits the extravagant attire of kabuki-mono. Art director, Sebastian Masuda, regards the district as a monster in and of itself. The popular tourist destination, “KAWAII MONSTER CAFÉ”, is a concept restaurant filled to the brim with the pop and crazy world view of Harajuku KAWAII.
Apparently, Kyary Pamyu Pamyu used to visit “6%DOKI DOKI” (the f irst shop Sebastian opened in Harajuku) before she became famous. Once Kyary asked Sebastian to be arts director for the video of her debut song “PONPONPON”, Harajuku KAWAII gained global fame in no time at all.
Someday, we may find unique variations of KAWAII culture developing in different regions of Japan. If so, we may have the fortune of witnessing a kisoi, similar to that between east and west styles of kabuki.